Published in Bootcamp·PinnedVisual communication: understanding Gestalt principlesExplaining Gestalt through Susuwatari — The perception of visual elements The conviction to fully control the mind is a natural belief of every individual. We think we are the ones deciding what we want to focus on and what to pay attention to. However, the reality is that our perception is not something we can…Gestalt7 min read
Published in Bootcamp·PinnedApp design process: from low-fidelity to high-fidelityDesigning an intuitive user experience — Introduction Inventing digital products involves a range of roles and procedures. For instance, when you use a website or an application, you can see the visual elements created by UI designers, and you can interact with the user interface thanks to developers that turned it into a tangible reality. …UX7 min read
Published in Bootcamp·Feb 19, 2021Storytelling is the keyA methodology to approach prototyping based on the Human Interface Guidelines. — Designing a great-looking and easy-to-understand app is one of the most challenging tasks you can face as a designer. It is not just a matter of making it aesthetically beautiful, the main focus is to deliver a great experience to the users. On the other hand, understanding the user needs…Storytelling6 min read
May 1, 2020Visual assets for App Store and Google PlayAnalysis of the product page. — There is a lot to consider when launching an app. Even with a valuable product, it’s hard to stand out in the sea of app that you can find on the App Store and Google Play. …UI6 min read
Nov 18, 2019WhatsApp — App unsolicited redesignUX case study. — WhatsApp Messenger is the most famous cross-platform messaging service released in 2009, now owned by Facebook. It allows users to send text and voice messages, make voice and video calls, and share images, documents, user locations and other media. The aim behind this WhatsApp redesign is not to completely change…Design4 min read
